Love Disruption.Navigate Complexity.
“Don’t be afraid to disrupt yourselves—because if you don’t, someone else will.”
Our Vision
Empower non-software companies to lead in the digital space through research-driven product development and collaborative innovation.
Meet The Founders
From insight to impact — led by experience.

With 15+ years at the crossroads of architecture, engineering, and disruptive tech, Kiril pioneers data-driven innovation in simulation, AR/VR, and digital twins. Through anthropocentric design and design thinking, he transforms complex technical challenges into intuitive solutions, delivering measurable impact and strategic advantage. As former Head of Product and experienced technology leader, he drives ProtoBuild Dynamics’ vision-turning cutting-edge technology into real-world success.
Kiril leads PBuild.io, our in-house product laboratory, where prototypes, data tools, and product analytics frameworks come to life — turning insight into innovation at every stage of development.
Certified Agile Systemic Coach, Professional Scrum Master (PSM), and Professional Scrum Product Owner (PSPO).
Product Strategy I Data-Driven Innovation I Emerging Tech I Anthropocentric Design I Digital Transformation I Agile Coaching

With a PhD exploring how people acquire and apply skills in evolving professional environments, Irina’s career spans a decade of human-centered research, systemic innovation, and strategic foresight. She excels at translating complex cultural and social insights into actionable strategies for digital innovation and sustainable growth. At ProtoBuild Dynamics, Irina transforms visionary research into practical solutions, ensuring every product deeply resonates with real-world human needs and drives meaningful impact.
Irina leads Skiln (SkillNexus), our strategic learning practice that builds the capability foundations for lasting transformation in digital and organizational change.
Certified Evaluator of EU Programmes, National VET Team Expert, International Education Policy Advisor, National Representative in EU Labour Market and VET Advisory Groups, and Member of the European Digital Education Hub.
Human-Centered Research I Systemic Innovation I Strategic Foresight I Cultural Insights I Sustainable Growth
What We Do Is What We Love
We don’t just deliver services — we craft them with purpose, curiosity, and care.
Research & Foresight
- Strategic Direction & Market Intelligence
- UX & Human Insight Research
Systems Thinking & Simulation
- Complex System Mapping
- Scenario Planning & Predictive Modeling
Product Vision & Strategy
- Pre-Concept & Concept Development
- Product Management & Go-To-Market Planning
Prototype & Validation
- MVP Prototyping & Validation Frameworks
- Usability Testing & Market Feedback Integration
Strategic Learning & Future Skills
- Foresight & Strategic Thinking Training
- Upskilling for Digital & Transformative Technologies
- Innovation & Ecosystem Enablement
Innovation Scouting & Ecosystem Strategy
- Disruptive Technology Integration (AR/VR, AI, Data APIs)
- Collaborative Innovation & Strategic Partnerships
Partners in Product & Progress
We collaborate with select development partners who also trust us to guide their own digital journeys.
Creoox AG
We help building construction product designers and manufacturers to efficiently perform through democratized and integrated software solutions.
At ProtoBuild Dynamics, we seek partners who place people firmly at the heart of technological innovation. Our partnership with Creoox embodies exactly this philosophy.\n\nCreoox stands out through its strong foundational values of freedom, ownership, and trust, creating an environment where innovation is rooted in genuine human needs. Their integrated digitalization solutions-especially within BIM and AEC industries-demonstrate a clear commitment to intuitive, accessible, and empowering user experiences.\n\nWith a diverse team bridging technology, architecture, engineering, and 3D modeling, Creoox ensures every solution they develop not only meets industry standards but exceeds user expectations. This human-centric approach aligns seamlessly with ProtoBuild Dynamics' vision of impactful digital transformation.\n\n
Together, we don't just deliver technology; we create solutions that meaningfully improve human experiences, driving genuine change.
xeokit SDK
xeokit is an open-source 3D graphics SDK from xeolabs and Creoox for BIM and AEC. High performance & double precision empower visualization of large, complex 3D models. Used by AECO+FM industry leaders for viewing IFC, BCF, point clouds and more.
ProtoBuild Dynamics proudly partners with xeokit SDK, an innovative leader in open-source solutions for visualization and management of BIM and 3D models. Embracing flexibility, openness, and collaborative community spirit, xeokit SDK aligns perfectly with ProtoBuild Dynamics' commitment to human-centric technology and accessible digital tools.\n\nOur partnership with xeokit SDK underscores our shared dedication to open-source principles, empowering users with freedom, adaptability, and transparency. By supporting xeokit’s robust and flexible platform, we help our clients seamlessly integrate high-performance 3D visualization into their digital workflows, ensuring compatibility, ease of use, and rapid adoption.\n\n
Together, ProtoBuild Dynamics and xeokit SDK foster a dynamic community that champions innovation and collaboration, driving forward the future of open, interoperable digital solutions in the AEC sector.
Company
Learn more about our story, values, and vision for the future.
Journey
ProtoBuild Dynamics was born from a simple but powerful realization: visionary ideas often fall short not from a lack of creativity, but from a lack of the right digital execution. Founded on principles of innovation and client-centricity, our company was created to bridge that critical gap between bold ambition and real-world digital outcomes.
Our roots lie in a small, multidisciplinary team of strategists, researchers, and technologists—united by the drive to support businesses, especially those beyond the traditional software sector, in navigating digital transformation. We saw that many of these organizations had groundbreaking ideas, but lacked the technical infrastructure, validation frameworks, or resources to turn them into scalable digital products.
ProtoBuild Dynamics became that missing piece—bringing strategic insight, technical know-how, and a human-centered lens to help our partners go from idea to impact.
Philosophy
At ProtoBuild Dynamics, we believe that technology should start with people—not code. True innovation is human-centered: it solves real-world problems and enriches lives. This principle shapes every aspect of how we work.
From deep UX research and systems thinking to agile prototyping and data-driven development, our approach is grounded in empathy, experimentation, and strategic foresight. We don’t just deliver products—we equip our clients with the insights, skills, and capabilities needed for sustainable digital leadership.
Acting as an embedded partner, we foster a collaborative environment where shared learning and continuous improvement are core. Trust, transparency, and long-term impact are not buzzwords to us—they’re our blueprint for building meaningful change.
Looking Ahead
The future of digital transformation is being written today—and at ProtoBuild Dynamics, we’re helping our clients author their next chapter. As emerging technologies like AI, spatial computing, and predictive analytics reshape industries, we’re committed to staying ahead of the curve.
Our team continues to expand its expertise across these frontiers, always with a clear goal: to give our partners a competitive edge through accessible, impactful, and human-focused innovation.
We envision a future where digital progress isn’t reserved for the tech elite—but where every ambitious organization can harness its power to lead, evolve, and create lasting value.
Our Innovation Engine
The space where strategy, prototyping, and data-driven insight converge to turn bold ideas into validated digital products.
The RADA Framework
At ProtoBuild Dynamics, we developed the RADA Framework to unite data-driven logic with human-centered design. RADA stands for Rational And Design-driven Approach — a unique methodology that bridges the analytical rigor of systems thinking with the creative depth of design thinking.
It’s how we guide organizations from abstract ideas to actionable, scalable solutions. RADA helps identify real user needs, validate assumptions early, and architect strategic prototypes that align human desirability with technical feasibility and business viability.
Whether you’re transforming a legacy process or building a new digital product from scratch, the RADA Framework ensures every step is both intentional and intuitive.
Learn more at radaframework.com.
Product Lab: PBuild.io
Welcome to PBuild.io—our very own innovation lab, where curiosity sparks invention, data fuels discovery, and every bold idea is methodically transformed into brilliant reality.
ProtoBuild Dynamics proudly introduces PBuild.io, our dedicated in-house product laboratory focused on prototyping, data analytics, and data-driven decision-making. At PBuild.io, we transform ProtoBuild Dynamics' visionary concepts into functional, tangible prototypes, rigorously tested and optimized through every development stage.
With a strong emphasis on user data and analytics, PBuild.io employs advanced methods to evaluate product and concept viability, ensuring precise insights into user engagement, market fit, and overall product performance. Our data-centric approach empowers informed strategic decisions, enabling products to continuously evolve based on real-world evidence and feedback.
PBuild.io embodies ProtoBuild Dynamics' commitment to innovation, agility, and human-centric technology, bridging the gap between groundbreaking ideas and practical, successful solutions.
Learn more at PBuild.io.
SkillNexus: Learning That Enables Change
SkillNexus is our strategic learning practice where capabilities take center stage and transformation becomes truly possible.
Developed by ProtoBuild Dynamics, SkillNexus — also known as Skiln — is a consulting-driven capability initiative designed to empower organisations navigating digital and organisational change. We don’t just teach skills — we build the learning foundations that make technology stick, teams evolve, and strategies succeed.
At Skiln, we partner with clients to surface hidden capability gaps, design targeted upskilling pathways, and align learning with the demands of modern work. Each engagement is rooted in real diagnostics and refined through pilot-tested, role-aware interventions — ensuring learning drives not just knowledge, but momentum.
Combining systems thinking with deep transformation expertise, Skiln helps organisations move from intent to impact — one learner, one capability, one strategic outcome at a time.
True transformation doesn’t begin with technology — it begins with people who are ready to grow. And learning is where that readiness starts.
Learn more at Skiln.io.
Get In Touch
Have questions or want to discuss a project? Send us a message, and we'll respond as soon as possible.
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